Book World understands the importance of protecting the privacy of its customers. Our Privacy Policy has been updated to give you a better understanding of how we treat your data and also to call your attention to new features. Please review this Privacy Policy and manner in which the information shall be utilized. We at Book World use the personal data of our customers as per our Customer Data Protection Guidelines. The personal information so collected is used to market, study, analyze, process and improve the services offered by our subsidiaries and us. We may also use this data to contact you with updates to the web site or for other marketing and internal business analytical / review purposes.